Windows Phone 8, brought to you by Microsoft, is the operating system or software that runs your smartphone. Operating systems are the power behind your phone controlling how fast your smartphone can work, the special features of your phone and the apps you can use. The new Windows Phone 8 brings you the Live Tile experience, not only does this make your phone come to life and uniquely yours but it also brings synchronisation across Xbox, Windows 8 and Windows Phone 8.
See Windows Phone in action and make it yours. View emulator
Pin what matters most and arrange your Start screen just how you want it. See everything that's going on, as it happens and quickly get to the things you want.
Windows phone is the first phone with kid approved kid-proofing built in, so you can control what apps and features your kids access. Your kids can personalise their very own Start screen and create a space that's all their own.
Live Apps puts the information you want right on your Start screen, like the Groupon deal of the day, flight information on British Airways, or headlines in the Time or the Guardian on CNN, so you don't have to search for what's important to you.
With SkyDrive, all of your photos, videos, and Office documents are always available right on your Windows phone. And you don't need to worry about losing your stuff, because it automatically gets backed up – even if your phone goes missing. Plus SkyDrive gives you 7GB of free cloud storage.
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