Reading Borough Council

Using an app for service delivery innovation

The Challenge

Reading Borough Council wanted to find a way to join up a labyrinth of over 190 support services intended to help people get into work. Working with young people, they found out what they wanted and how best to deliver it. All they needed was a catalyst for change – which is where O2 came in.

The Solution

The Council wanted to use technology and create a unique app that would help young people in the area connect to a wide array of services designed to help them into work, education and training. O2 provided funding, consultancy and technology to help develop the app, as well as support in engaging with local businesses.


"O2's involvement goes way beyond the technology. As a key business player in the nation they have access to a business sector that we need to engage with." Alan Magness, Partnership Coordinator, Reading Borough Council.

Related links

O2's Future Fund supporting Reading Borough Council